Inspired by Eva PenzeyMoog’s new book, Jeremy highlights the widespread user tracking situation in this industry: There was a line that really...
Site Kit is an official Google plugin designed for WordPress. It brings together a collection of Google tools to manage and optimize your site. It’s easy...
Google Analytics is powerful analytics software. A common way to use it is to just slap the JavaScript snippet on every page template you have and...
I saw this blog post the other day: 58% of Hacker News, Reddit and tech-savvy audiences block Google Analytics. That’s an enticing title to me. I’ve...
Are you looking for a reporting plugin for your WooCommerce store? A reporting and analytics plugin for WooCommerce will help you track your online store’s performance...
Phil Nottingham Phil Nottingham is a marketing strategist who specialises in video SEO and brand strategy and search engine optimization. If you’re trying to optimize your...
Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast. He’s an internet entrepreneur, who next to founding Yoast has invested...
If you’re a marketer, you’ve undoubtedly asked yourself, “How can I track clicks on a link in Google Analytics?” Tracking clicks can help you understand where...
Camille Cunningham Camille is content manager at Yoast. She writes and optimizes blog posts and enjoys creating content that helps people master SEO. Many of you...
Running a website without access to statistics is like piloting a ship without a compass. You might eventually get to your destination, but you’ll suffer through...
