It seems like more often than at any point in the past few years, I see agency owners frustrated with...
As marketers, we write copy daily: For landing pages, social media posts, email newsletters, you name it.
Content and SEO go hand in hand — at least where brand marketing and copywriting are concerned. Writing for SEO is the process of preparing, creating,...
When’s the last time you read your website? Like out loud in the lobby of a Starbucks on a weekday afternoon, over the phone to your...
Like so many pages, the services page on your website is almost an after-thought. I mean, after all, it’s website content. How hard can that be?...
A bonafide CSS trick if there ever was one! @ShadowShahriar created a CodePen demo that uses pseudo-elements to place commas between list items that are displayed...
What if you could have a salesperson on staff who can sell your maintenance plans all day long? Well, you do. If you have a website...
Connecting with potential customers is critical to boost interest in your website and drive sales conversions.
Ask any marketer who’s responsible for copywriting about their writing process, and you’ll quickly find out that there’s no specific process to follow.
Tracking changes is a quintessential copyediting feature for comparing versions of content. While we’re used to tracking changes in a word processing document, we actually have...
